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Nikon Coolpix S610

Ilse Jurrien
Photokina report
Tuesday 2nd, September 2008
Posted by: Ilse Jurrien

Building on the success of the Coolpix Style Series of digital cameras, Nikon is thrilled to introduce the new Coolpix S610, which blends elegant design and quality construction with high performance and intuitive controls and features. With 10 effective megapixels, a 4x Zoom-NIKKOR wide-angle lens, Optical VR Image Stabilization technology and automated modes like Active Child Mode, the Coolpix S610 is perfect for consumers looking for a quality camera equipped with powerful photographic tools. Featuring immediate response, the new Coolpix S610 possess the world's fastest start-up time at a mere 0.7 seconds. The camera also features exceptional automated shooting modes, providing an easy shooting experience for the consumer.

Nikon Coolpix S610

Nikon Coolpix S610 features a 3" LCD monitor
Enhancing the S610's elegant camera design is a huge, bright high resolution 3.0-inch LCD monitor with a wide-viewing angle of 170 degrees and anti-reflection coating, ideal for photo sharing and composing. Combining the huge LCD monitor with 10 megapixels of sharp resolution and a wide-angle 4x Zoom-NIKKOR lens, the S610 has the right photographic tools needed to deliver outstanding image quality.

Nikon Coolpix S610

Scene Auto Selector Mode on the Nikon S610
The Nikon Coolpix S610 is equipped with Active Child Mode, which automatically tracks the movement of subjects, such as children and pets, to ensure that they are in crisp, clear focus, and Nikon's new Scene Auto Selector Mode, which automatically selects the right scene mode for the image you are shooting for trouble-free photography. The camera will select between six common scene modes: Close-up, Portrait, Landscape, Backlight, Night Portrait, and Night Landscape. Adding to the compositional freedom that the S610 offers, Smile Mode can be set to automatically take photos when a subject smiles and Food Mode makes it easy to capture beautiful pictures of cuisine, opening the door to new creative possibilities.

Nikon Coolpix S610

Nikon Coolpix S610 digital camera technologies
The new Coolpix S610 comes equipped with three technologies to produce sharp images; Optical VR image stabilization technology, which is designed to counteract the effects of camera shake in low-light situations, ensuring that subjects come out sharp and crisp; high ISO capabilities up to 3200, providing users with added power to shoot clearer, more natural-looking photos in a wide array of settings; and Motion Detection, which automatically selects higher ISO sensitivity settings to enable faster shutter speeds to compensate for camera shake and subject movement.

Nikon Coolpix S610

Nikon digital image innovations
By joining the Coolpix line, the S610 inherits Nikon's unique image innovations including: enhanced Face-Priority AF, which automatically finds and focuses on up to five faces within the frame; In-Camera Red-Eye Fix, which can automatically detect and correct red eye in a photo; and D-Lighting, which compensates for excessive backlight or insufficient flash in images.

Nikon Coolpix S610 price & availability
The new Nikon Coolpix S610 comes bundled with the Coolpix Software Suite for editing, organizing and sharing images. The camera is also compatible with SDHC cards, and utilizes the new slim EN-EL12 rechargeable Li-ion battery. The Nikon S610 will also be featured in new ultra-cool colors: Midnight Black, Deep Red and Smoke Gray. The Nikon Coolpix S610 will be available nationwide beginning September 2008 with an MSRP of $279.95.

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